You’ve probably noticed something different this week. ClickView has a new logo! 👀
Same platform, same team, same everything that matters. We just look a little different now. Here’s why.
(And while we were at it, we cleaned up the navigation too. More on that below.)
What’s changing
What isn’t changing
You don’t need to re-learn or re-train anything.
ClickView has been around for over two decades. The logo has grown up alongside the platform, sometimes gracefully, sometimes… in a very 2003 way.

Our first logo was unmistakably early 2000s – a glossy orange play button surrounded by 3D blue icons of books, monitors, and speakers. Underneath sat the tagline “The digital video solution for schools.” It was bold and illustrative, designed for a time when ClickView delivered educational content on DVDs to Australian classrooms. We don’t miss the DVDs.

We stripped things back. The 3D effects and blue tones gave way to a flat wordmark in charcoal and orange. The play button stayed, simplified into a sharp geometric arrow. This was a logo built to travel across screens, countries, and contexts, and it carried us through our biggest period of growth.

Before landing on the final mark, we worked through dozens of directions. Some were questionable enough that we won’t be showing them here, so instead, here’s how the new logomark came together.

A few things you’ll notice:

While we were updating the logo, we also refreshed the navigation you use every day.
The old nav used colourful filled icons, where each page had its own style and colour. It worked, but it was visually busy. The new icons are simpler outline-style icons that let the content take center stage.
We also flattened the layout, updated a few icons, and moved the school level selector from the bottom of the nav to the top so it’s easier to find. If you’re a primary or elementary school, you’ll also notice Calendar has moved into the left nav. Nothing disappeared. It now has more breathing room.

A few things lined up:
It felt like the right moment to celebrate how far we’ve come. 🎉
Not much! And that’s the point.
If you spot an old logo somewhere unexpected, let us know. It’s genuinely helpful.

A logo is a small thing. The work that matters sits behind it: the videos, the standards alignment, the interactives, the hundreds of small decisions that add up to whether ClickView is genuinely useful on a Tuesday morning when you’ve got thirty students and seven minutes to prep.
That work isn’t changing. Thanks for being part of it! 🧡
If you have questions or feedback about the refresh or want to learn more, get in touch with our team.

briefcase iconHead of Design and Research
Starting in 2016 as a part-time graphic designer, she went on to establish the UX research practice and bring the user voice into product strategy for the first time - and has since grown into leading teams well beyond design, spanning product, marketing, and content.
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